Yapla Newsletters: New Email Marketing Tool for Nonprofits

Yapla has now integrated with Cakemail to bring you Yapla Newsletters designed to make email communication easier and more accessible for nonprofits!

At Yapla, our goal is to equip you with the best tools so you can focus more on your mission and amplify your impact. We’ve always been committed to innovation, offering cutting-edge features—and we’ve done it again by integrating Cakemail into the Yapla platform to bring you Yapla Newsletters. This new feature opens up exciting possibilities for expanding your communications, strengthening connections with your community, promoting events, launching fundraising campaigns, running membership drives, and driving traffic to your website.

Why Choose Yapla Newsletters?

At Yapla, we believe that strong, high-quality communication is the key to engaging and retaining your community. Effective communication not only strengthens your relationships with your members but also makes your organization more effective.

According to a Statista study, email marketing is one of the most cost-effective communication channels, generating an average return of €40 for every €1 spent. This highlights just how valuable email marketing can be as part of your communication strategy.

Despite its potential, email marketing can often be tricky—especially when it comes to managing contact lists. Manually updating spreadsheets and segmenting audiences can quickly become tedious and error-prone.

That’s why we’re committed to making email marketing easier and more accessible for nonprofits. Our decision to invest in powerful communication tools is no accident. Yapla is built by and for nonprofits. We continuously develop the platform alongside users like you, based on your feedback and real needs. It was your demand for a reliable, professional communication tool that led us to this innovation.

“By partnering with Cakemail, we’re continuing our mission to make life easier for nonprofits. We’re proud to work with Cakemail—a proven international expert in email marketing.”
— Pascal Jarry, Founder and President of Yapla

Yapla Newsletters Helps You Engage and Build Loyalty Within Your Community

• Branded templates and built-in AI enable you to create professional newsletters in just a few clicks
• Contacts automatically sync with your Yapla database
• Campaign stats and A/B testing tools empower you to better understand your audience and optimize your messaging
• Best of all? It’s free to use

With Yapla Newsletters, you can easily promote your events and initiatives, access all your contact groups, and fine-tune your segmentation to make sure you’re always sending the right message to the right people.You can even personalize your emails based on contact data and behaviour.

All the leg work is done for you—your contacts and other information in your Yapla account are automatically synced with the newsletter tool. No more juggling multiple platforms or messy Excel sheets!

That means you can focus your time and energy on strengthening your communication strategy, engaging your community, and building long-term loyalty around your projects and activities.

In short, the time and effort needed to create professional-quality newsletters is dramatically reduced—so you can spend more time doing what matters most: advancing your mission!

An All-in-One Communication Tool Free for All NPOs

Yapla Newsletters is a complete solution, designed to meet a wide range of needs. It includes all the essential email marketing features and is available as part of Yapla’s free plan. Plan upgrades are also available for organizations with more complex needs, including automated marketing campaigns. You can find the full list of features on our dedicated Yapla Newsletters page.

Here are just a few of the many ways you can use this tool:

• Announce new memberships
• Send event invitations
• Send event reminders
• Share thank-you messages after receiving a donation
• And so much more!

Yapla Newsletters Is Ready for You!

For help activating this new free feature, watch the webinar recording below or check out the help article on how to activate the Yapla Newsletters feature.

Our journey with Cakemail is just beginning. We already have some more exciting updates in the works, and we’re eager to hear your feedback and learn how this new tool is making your everyday work easier. Try Yapla Newsletters for free starting today, or get in touch with our Professional Services team for hands-on advice on how to get the most out of the platform based on your specific goals.

In Summary

The new Yapla Newsletters feature is a great opportunity to strengthen your connection with your community and increase your impact—whether you're reaching out to event participants, members, donors, or supporters. And it’s free!

Find out how Yapla
can help your NPO

Register to our Discovery Webinar

Solène, marketing manager